WONDR are proud to have collaborated on the creation & launch of LUMA Vision – the future of cardiac imaging.
Formerly known as OneProjects, LUMA Vision embarked on a journey of transformation, emerging with a powerful new brand that embodies its values, ambitions and their groundbreaking products.
The rebrand included an updated website that aligns with its mission, engages stakeholders, and improves user experience.
In line with its mission to build a future in which Cardiologists and Electrophysiologists have unparalleled insights into their patients’ well-being through innovative healthcare technologies. Its vision is to enable medical professionals to save lives through exceptional decision-making accuracy.
To realise this vision and elevate its brand to new heights, LUMA Vision sought out WONDR’s expertise to breathe life into a new identity that would position LUMA Vision as an industry leader and champion of innovation.
Through a collaborative process, WONDR and LUMA Vision meticulously identified their target audience, carefully crafted a unique brand positioning, and defined the brand’s core behaviours and messaging. Their shared dedication and relentless pursuit of excellence culminated in the birth of a brand that authentically captures the essence of LUMA Vision.
The logo design concept revolved around the powerful idea of dimensional data and insight. Visually represented by skillfully layered panels, the design evokes a sense of depth, symbolising LUMA Vision’s ability to unlock profound understanding within the medical field.
In parallel with the design, the team diligently worked on the new name, ultimately landing on the perfect moniker: LUMA Vision. As if destined, the new brand name effortlessly integrated into the meticulously crafted brand world, completing the final piece of the puzzle.
The future has never looked brighter for LUMA Vision armed with a new and captivating brand identity that sets them apart in the market and propels them towards a future of unprecedented success.
Fionn Lahart Co-Founder & CEOWe are very proud of our new brand which aligns with our mission to create the future of medical imaging.
LUMA Vision
Tallaght University Hospital (TUH) & its Foundation (TUHF) have launched a new brand to help deliver innovation in the Med Tech space.
The Innovate Health Tallaght University Hospital brand’s aim is to attract both domestic and international investors/partners to allow the centre to continue its work.
Originally launched in 2021, Innovate Health TUH aims to attract potential investors and partners in a competitive market which includes household names like the Mayo Clinic, Harvard Medical School and Stanford Medical School.
To reflect the ambitious nature of this funding drive, the new brand and website were launched by Tánaiste and Minister for Enterprise, Trade and Employment Leo Varadkar T.D. at an event hosted by Tallaght University Hospital Foundation (TUHF) in the Museum of Modern Literature (MoLI) in September 2022.
The event brought Ireland’s foremost business leaders, policymakers, and health innovators together to mark Innovate Health TUH’s first year in establishing and growing Tallaght University Hospital’s ‘Innovation Model’.
Developing a global brand with substance
Named ‘Innovate Health Tallaght University Hospital’ the innovation centre’s singular aim is to revolutionise healthcare here and across the globe.
This new breed of MedTech will facilitate idea generation, problem-solving and implementation while focusing on key areas such as brain health, chronic diseases and ageing. By combining new ideas with digital health technology they will enhance the delivery of healthcare. In doing so, Innovate Health TUH will provide better outcomes for patients.
Working closely with Ringers, a new digital brand, positioning, visual language and website was delivered for Innovate Health Tallaght University Hospital.
The new website encompasses the brand vision, the depth of expertise in the innovation centre’s team leadership and the centre’s success to date. The digital product profiles alumni technology ideas and partnerships and gives clear and concise access to stakeholders on how they can work with the brand.
Oisín Hurst WONDRBy utilising aspects of the hospital’s heritage and reputation, we created a living, breathing innovation brand that communicates ambition, experience and expertise.
Brand Director